4 Best B2B eCommerce Platforms in 2023

By Josip MiskovicUpdated on
4 Best B2B eCommerce Platforms in 2023

Why are B2B eCommerce Platforms important?

B2B eCommerce Platforms are important because they provide the framework for B2B companies to do business online. A B2B eCommerce platform enables B2B companies to manage their inventory, take orders, and process payments online.

B2B eCommerce is a huge and growing industry. Forrester predicts that the worldwide e-commerce B2B market will grow to $1.8 trillion in 2023 and account for 17% of all B2B purchases in the United States.

In order to keep up with the competition, B2B businesses need to have a robust and user-friendly eCommerce platform. Ideally, the platform would offer all the funcitonality out-of-the box. But each business is very different so building a B2B eCommerce stores often involves custom eCommerce development.

Digital interactions

According to research by Gartner, 44% of millennials prefer no sales rep interaction when buying something from a business. They believe that by 2025, 80% of all interactions between suppliers and customers will happen through digital channels.

Good B2B eCommerce platforms offer a variety of features that make it easy for businesses to conduct transactions and manage their inventory.

What features to look for in B2B eCommerce Platforms?

Some of the best B2B eCommerce platforms offer features like:

  • A user-friendly interface that is easy to navigate
  • Robust search functionality that makes it easy to find products
  • The ability to manage inventory and track orders
  • Integration with accounting and CRM software
  • A wide range of payment options and payment terms
  • Excellent customer support

What are the best ecommerce platforms?

Here's a list of the best ecommerce platforms in 2023:

1.Shopify Plus

Shopify Plus Website
Shopify Plus Logo

Overall, Shopify Plus is the best B2B eCommerce platform available. It's perfect for businesses of all sizes who want to increase sales and have an easy to use, well organized platform.

Shopify Plus is an enterprise eCommerce platform that enables brands to break the rules of commerce through unlimited extensibility, integrations, and customization. It also offers custom automation with apps like Shopify Flow, Launchpad, and Scripts, accelerated and customizable checkout, localized customer experiences with global storefronts, and powers 10,000+ of the world's fastest growing brands.

Shopify Plus is a commerce platform that helps you build custom apps, reach global customers, and succeed in business. It offers unlimited extensibility and integration, accelerated and customizable checkout, custom automation with apps, and localized customer experiences. You can also find a partner to help you scale faster, build custom apps, or rebrand your business. Additionally, Shopify Plus offers an academy with educational content on key ecommerce topics, playbooks and checklists to help you reach your business goals, and unbiased customer reviews.

Learn More About Shopify Plus

Key Features of Shopify Plus

  • Enterprise-level plan available for high-volume merchants
  • Advanced Shopify apps included
  • Customizable checkout
  • Additional API calls for custom integrations
  • Unlimited staff
  • Merchant Success Program for help maximizing value from plan
  • Shopify Plus is an enterprise eCommerce platform that is flexible and fast to launch
  • It is the only cost-effective platform that is built for change
  • Brands like Budweiser, GE, and Red Bull trust Shopify Plus with their business
  • The platform is global, supporting transactions in 21 languages and over 0 countries
  • It can handle peak checkouts per minute than any other eCommerce platform

What I Like/Dislike About Shopify Plus


  • Incredibly dynamic and user-friendly, one-stop-shop experience, which says why it is the leading commerce platform in the industry for a reason.
  • It is very simple, easy to navigate, robust and intuitive.
  • There are a lot of default templates that are sufficient enough to create an amazing store.
  • It's easy to move into global markets with Shopify Plus
  • Shopify Plus allows you to scripts to easily offer free shipping and gift with purchase thresholds
  • Shopify Plus brings new technological advances to the platform quickly, ensuring that businesses are always up-to-date on the latest changes.
  • The staff at Shopify Plus are very knowledgeable and quick to respond to any questions or concerns you may have.
  • Most features you need are already built into the platform, which makes it easy to get started.
  • Lots of apps and customizations to tailor the experience to your needs


  • You can't customize your store as easily as you can with other platforms
  • Shopify's ecosystem can be difficult to navigate, as data is not always easy to combine or access
  • The cost of the platform can be prohibitive for some businesses
  • The platform lacks some basic features, like a good search, social logins and wishlist, which requires the use of additional apps.
  • Shopify Plus is quite expensive and may not be worth it for businesses with lower annual revenue
Shopify Plus Pricing


OroCommerce Website
OroCommerce Logo

OroCommerce is a flexible open-source B2B eCommerce platform that can be customized to fit any B2B, B2B2B, B2B2C, or B2B & B2C commerce need.

It offers the eCommerce solution that manufacturers, distributors, wholesalers, retailers, and brands need. The solution can be offered as a SaaS/cloud environment as well as an on-premise setup.

OroCommerce is a B2B eCommerce platform that offers a wide range of features to help you sell to businesses. These features include managing corporate accounts, displaying unique price books, showcasing buyer-specific catalogs, supporting Configure-Price-Quote (CPQ) processes and multiple purchasing roles, creating custom workflows, and many more B2B capabilities. Additionally, OroCommerce offers a lower total cost of ownership compared to other eCommerce platforms.

Community and Enterprise Edition

The Community Edition is free and open source, perfect for small businesses just starting to take their sales online.

The Enterprise Edition is more powerful, with features like multi-organization support, multi-warehouse management, and multiple currencies. It's perfect for mid to large size businesses.

Both editions come with an inventory management system and marketing capabilities. The Enterprise Edition also offers 24/7 support and cloud hosting.

Learn More About OroCommerce

Key Features of OroCommerce

  • Create, personalize and manage custom price lists for different sets of customers, businesses, or even individual customers on pre-negotiated contracts.
  • The platform's quotation and negotiation module lets you easily create quotes and proposals for your customers, as well as track the entire negotiation process.
  • Create and manage multiple price lists for specific corporate accounts, business units, or individual-buyers
  • Personalize your product catalogs for specific companies, business units, and even individual buyers
  • Showcase different offerings depending on the buyer

What I Like/Dislike About OroCommerce


  • Out-of-the-box integrations with OroCRM, OroPlatform, and other marketing tools
  • The OroCommerce Community Edition is free and open source, equipped with all the standard features needed by small businesses to start selling online.
  • You can personalize your custom catalogs to filter and show different products relevant to various clients.
  • Very flexible B2B workflow
  • Customer Segmentation, Multiple Pricing and Shopping Lists features
  • SEO friendly
  • The interface might be overwhelming for first time users


  • OroCommerce is not as widely used as some of the other platforms, so community support might be limited.
  • Requires development skills to use effectively.
  • Limited permission capabilities.

OroCommerce Pricing

  • Enterprise Edition: $35000
  • Community Edition: $0
OroCommerce Pricing


Best B2B Ecommerce Platform

BigCommerce Website
BigCommerce Logo

Bigcommerce is a leading SaaS B2B ecommerce platform that enables merchants of all sizes to build and grow their businesses online.

It provides merchants with sophisticated enterprise-grade functionality, customization and performance with simplicity and ease-of-use.

Tens of thousands of B2B and B2C companies across 120 countries and numerous industries use Bigcommerce to create beautiful, engaging online stores.

Key Features of BigCommerce

  • Ecommerce platform with tools that scale with you as you grow.
  • The BigCommerce platform is versatile and can be used to create a differentiated ecommerce experience without compromising security, stability or scalability.
  • It is easy to launch and edit pages with the drag-and-drop Page Builder Visual Editor.

What I Like/Dislike About BigCommerce


  • Easy to use, especially for those who are not tech savvy
  • BigCommerce has great Technical Support that is always willing to help
  • Built-in B2B ecommerce features for managing large inventories
  • Subscription model is customizable and fits the needs of businesses of all sizes.
  • Offers detailed an interactive dashboard for store performance.
  • They offer a good selection of professional templates with responsive design to fit different B2B industries.
  • The platform is lightweight and quick to launch, compared to other eCommerce platforms


  • Tech support teams is sometimes unhelpful and unable to solve queries.
  • Can feel too complicated to use without professional help.
  • you need to be comfortable with coding or be willing to hire a developer to work on your store.
  • Available templates can be too expensive for smaller businesses.

BigCommerce Pricing

  • Standard: $29.95 per month
  • Plus: $79.95 per month
  • Pro: $299.95 per month
BigCommerce Pricing

4.Salesforce Commerce Cloud

Salesforce Commerce Cloud  Website
Salesforce Commerce Cloud  Logo

Salesforce Commerce Cloud is a cloud-based platform that helps you automate your ecommerce, simplify processes, and cut costs. It is built on Salesforce, the world’s #1 CRM.

Salesforce Commerce Cloud enables your business todeliver exceptional ecommerce experiences tailored to your B2B customers. It provides innovative customer experiences across every channel, as well as connect commerce to sales, service, marketing, and more.

The platform also features a partner ecosystem of apps to deliver experiences like augmented reality, marketplaces, and more.

Learn More About Salesforce Commerce Cloud

Key Features of Salesforce Commerce Cloud

  • The platform has personalization of engagement with customers and a unified data source.
  • Provides a suite of commerce products and solutions to help businesses of all sizes connect with their customers
  • Powerful Order Management, which helps retailers manage orders and connect with consumers
  • Provides a variety of marketing tools to help engage and convert shoppers
  • Supports multibrand and multisite implementations

What I Like/Dislike About Salesforce Commerce Cloud


  • The platform is scalable and offers technical support
  • The platform uses a cartridge approach to development, which makes it easy to reuse code between projects
  • Salesforce is one of the most adaptable CRM which is used to create consistent experience for the customers across platform and it can be easily integrated with other cloud or on premise systems.
  • Updates occur frequently.
  • The platform is designed with the customer and user in mind.
  • Platform is fast and robust, with special features that are not found on other ecommerce platforms.
  • The campaign tools available through Salesforce B2C Commerce make it easy to reach and engage your target audience.


  • Complex learning process
  • Outdated interface
  • It is a bit pricey compared to other eCommerce platforms
  • It can be difficult to set up the software without help from an experienced developer.
  • The checkout process is limited and requires extensive custom coding.
Salesforce Commerce Cloud  Pricing

Summary: Best B2B eCommerce Platform

Shopify Plus

Shopify Plus offers businesses the power of an entire platform behind them with features such as augmented reality, 3D, and product videos.

It is easy to create the custom capabilities and automated workflows your business needs to run smoothly. Additionally, you can connect the systems and tools your business relies on through flexible Shopify APIs and Shopify Plus Partners. It is also stable and reliable with features such as Shop Pay and personalized checkout.

Finally, you can explore the online store with expert support on your side.

Overall, Shopify is a great product with few negative aspects. It's easy to use and you can launch an eCommerce store in minutes, but you may experience some difficulties if you try to customize your store or need to communicate with support. Additionally, keep in mind that the platform may experience outages from time to time.


OroCommerce is a B2B eCommerce platform that offers a wide range of features to help you sell to businesses. These features include managing corporate accounts, displaying unique price books, showcasing buyer-specific catalogs, supporting Configure-Price-Quote (CPQ) processes and multiple purchasing roles, creating custom workflows, and many more B2B capabilities. Additionally, OroCommerce offers a lower total cost of ownership compared to other eCommerce platforms.


BigCommerce is a B2B eCommerce platform that enables merchants of all sizes to build and grow their businesses online.

It provides merchants with sophisticated enterprise-grade functionality, customization and performance with simplicity and ease-of-use.

The B2B features offered by BigCommerce are helpful for managing large inventories and the subscription model is customizable to fit the needs of businesses of all sizes.

Salesforce Commerce Cloud

Salesforce Commerce Cloud is a comprehensive B2B eCommerce platform that enables you to connect with customers and partners online, and sell anywhere.

It offers a range of features including personalization, experience building, email marketing, files sync and share, customer service management, and business integration.

Additionally, it provides data cleansing, mobile collaboration, and self service capabilities.

Josip Miskovic
About Josip

Josip Miskovic is a software developer at Americaneagle.com. Josip has 10+ years in experience in developing web applications, mobile apps, and games.

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